Curious about the soil health-nutrient density connection?
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We made a guide for brands, retailers, health professionals, and supply chain partners translating soil science into clear and credible communication about nutrient density.
A practical guide to communicating nutrient density with clarity, credibility, and confidence.
As interest in soil health and regenerative agriculture grows, so does the need for clear, evidence-based language that connects soil health to human nutrition.
This brief translates the science into real-world guidance for brands, retailers, health professionals, and supply chain partners navigating this rapidly evolving space.
Download the brief
Join the growing number of organizations working to bring clarity, credibility, and consistency to how nutrient density is understood and communicated.
Inside, you’ll find:
✔ Key scientific insights
Understand how soil health influences nutrient availability through biological & chemical processes.
✔ A framework for communication
Learn how to talk about nutrient density in ways that are accurate, credible, & aligned with current science.
✔ Evidence-based language you can use
Ready-to-use phrasing for marketing, education, and stakeholder communications.
✔ Guidance on what to avoid
Steer clear of overgeneralizations, unsupported claims, and messaging that could erode trust.
✔ Context that builds credibility
Understand how variability (across crops, areas, & practices) shapes nutrient outcomes.
We’re entering a new phase in food.
It’s no longer enough to talk about how food is grown. The question now is: What does that mean for nutrition, health, and value?
Across the industry, we’re seeing increasing interest in soil health and regenerative practices, growing consumer demand for transparency and proof, and rising pressure on brands to communicate with credibility.
Without shared, responsible ways to communicate nutrient density, we risk:Confusing consumers, Overstating claims, Undermining trust across the entire movement
This brief was created to help close that gap.
